Bovee : Business Communication Today, 15th Global Edition

RM250.00RM294.00

Bovee : Business Communication Today, 15th Global Edition

Description

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States.

For courses in business communication.

Technology and communication intersect to prepare students for the workplace

Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technology and how they impact the business world, while still covering timeless communication skills such as listening, presenting, and writing. With coverage of mobile communication, social media, and the emerging impact of artificial intelligence, the 15th Edition blends leading-edge topics with timeless fundamental skills. With a clear, fluid chapter organization, the text introduces, develops, and reviews major concepts to maximize students’ understanding of the material.

MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

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