Levy : Retailing Management 10th Edition

RM450.00

Levy : Retailing Management 10th Edition

• Focuses on key strategic issues, such as globalization, merchandise and store management, and corporate social responsibility, with an emphasis on financial considerations and practical implementation.

• Teaches social media and mobile channel usage for communicating with customers and enhancing shopping experiences.
• Offers fully interactive digital product companions (Connect, ReadAnywhere, Insight) and a multichannel experience that no other product provides.

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Since 1987, Pustaka Prinsip have been providing local students with access on education materials from abroad, mainly the US and UK. From a humble beginning, we are now one of the major importers for international education materials.

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